Book of Recommended Reading from the Field of Master Mind Books (MMB)
Recommended from the desk of: Joseph Mercado
Blog Post #542
To: Entrepreneur
Re: Google AdWords Advertising
Date: Tuesday, November, 13, 2018 at 6:51 p.m. ⏰
Book Title: Ultimate Guide to Google AdWords
Author: Perry Marshall
Keyword: Google AdWords
Universal Principle: Law of Google Advertising
Categories: Personal Development 
| Business Development 
Book Note: Facebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith Krance and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment.
Now in its third edition, Ultimate Guide to Facebook Advertising takes you further than Facebook itself by exploring what happens before customers click on your ads and what needs to happen after―10 seconds later, 10 minutes later, and in the following days and weeks.
Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWords Express, Google’s Product Listing Ads, and the introduction to Google’s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout.
Updates specific to this edition include:
- Powerful bidding strategies using remarketing lists for search ads.
- New ad extension features.
- Automation capabilities using AdWords scripts.
- Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website, selecting an email service, choosing a shopping cart service, finding products to sell, and starting up an Google AdWords account.
Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by AdWords experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.
Self-Help Question: Are you knowledgeable on how to advertise your online business properly
Product Details:
- Series: Ultimate Series
- Paperback: 380 pages
- Publisher: Entrepreneur Press; 5 edition (October 17, 2017)
- Language: English
- ISBN-10: 1599186128
- ISBN-13: 978-1599186122
- Product Dimensions: 8 x 1 x 9.9 inches
- Shipping Weight: 1.6 pounds
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